A little about the

CREATIVE PROCESS

GET TO KNOW EACH OTHER

Before initiating your project, let's get to know each other! We will hop on the phone to chat, so I can learn more about your creative business, and understand the vision behind your brand.

QUESTIONNAIRE

Before we begin designing your fresh brand identity, it is important that I understand why you do what you do, as well as who you are doing it for. I crafted a brand discovery questionnaire that gets to the heart of what makes your business unique, so that together we can create a brand that reflects just that.

GATHER INSPIRATION

Once we have the strategy of your brand established, it’s time to gather visual inspiration. We will pull images that appeal to you aesthetically and fit with the vision behind your brand. From here, we will begin to see the bigger picture of your brand. I will create a mood board that best reflects the strategy + design inspiration. 1 revision allotted 

BRAND IDENTITY DESIGN DEVELOPMENT

Once the mood board is approved, it is your turn to sit back as I sketch out concepts that convey your unique story. Your feedback is essential and wanted throughout this collaborative process.
2 revisions allotted

BRAND COLLATERAL

Now that we have a brand identity established, it is time to put it into action! I will design 3 collateral designs for you. If printing is required, I will either coordinate with a printer, or provide you with the appropriate print-ready files. Cost of printing is not included. 1 revision for each piece.

LAUNCH!

Let’s celebrate! I will feature your fresh brand identity on my blog + social media, and help create excitement about your new branding.